AWS Elemental MediaConvert now supports rich text rendering of IMSC 1.1 text profile subtitles and the TTML subtitle format. Both of these formats allow detailed formatting that includes text size, position, justification, color, styling, and shadowing. For many viewers, on screen subtitles are an important part of the viewing experience and this feature gives subtitle authors more creative control of how text is rendered on screen. Additionally, IMSC and TTML allow greater text localization options including right-to-left text, rubies, and vertical text.
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