AWS – Amazon Pinpoint now supports template tagging and search in the console

Today, Amazon Pinpoint launched the ability to add tags to messaging templates in the template editor. Amazon Pinpoint is an omnichannel marketing and communication service that helps customers engage their users by sending messages through targeted messaging campaigns across email, SMS, push notification, in-app, and social media channels. A tag is a label that customers can define and associate with an AWS resource. Adding a tag to a messaging template lets customers control which users can view, edit, or use specific templates. Tags can be tailored to a customer’s organizational needs, allowing customers to organize templates by areas such as purpose, owner, region, or other criteria. With Amazon Pinpoint’s new template search feature, customers can also use tags to more easily find the template they need.

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